第五节 泰国的商业机遇

二、商业机遇Business Opportunities

【6】旅游业。泰国旅游业非常发达。大曼谷地区的大都会，南部面临暹罗湾和印度洋的天然的沙滩度假区，北部山区都各有特色，而且丰俭由人。泰国旅游三件宝：寺庙、海滩、冬荫功！“冬荫”指酸辣，“功”即是虾，合起来就是酸辣虾汤了,是享用泰国风味的不二之选 。旅游业的一个特点就是经常翻新装修，还要体现特色，这样就为商业头脑灵活、制造业日益强大、走向价值链中高端的中国厂家提供一个庞大的机会。

【6】Tourism. Tourism is well developed in various parts of Thailand, ranging from metropolitan Bangkok to the beach resorts in the south facing Siam Bay and the Indian Ocean, or the mountain areas in the north. All these have their own uniqueness and can meet the needs of tourists, both wealthy and budget travelers. According to some travelers’ tips, the top three must-do in Thailand are: temples, beach, and Tom-Yum-Goong (soup).  “Tom-Yum” means hot / spicy and sour while “Goong” means prawns / shrimps in Thai – this is one of the main signature dishes that defines Thai flavor. In the local tourism industry, a regular renovation of facilities is a must, partly to attract clients, and this provides ample business opportunities for the business-savvy elites supported by the Chinese manufacturing community who try to prosper by ascending the value-chain.

【7】泰国香米。英文名是Jasmine Rice，直译为茉莉香米，以其香糯的口感和独特的香味享誉世界， 是世界上最大宗的出口大米品种之一。泰国大米出口到全球160多个国家，过去三十年来一直是世界第一的谷物出口国。泰国的人口主要为农业人口，集中在稻米产地，即泰国的中部和东北、北方。中国与泰国曾经达成“大米换高铁”的经济合作协议，后来因故没有继续下去。

【7】Fragrant rice. It is also known as aromatic rice and its more popular name in English is Jasmine Rice. It has a slightly sweet flavor and is moist and soft in sticky texture when cooked - this produces not just fragrance, but also makes it one of the biggest export rice items in the world. In the past 30 years, Thailand has been the number one grain exporter with its rice shipped to 160 countries. The population are mostly farmers who grow rice in central, northeast and northern Thailand. The famous economic cooperation agreement between the governments of Thailand and China, nicknamed as “rice for high-speed train”, was established but unfortunately terminated due to unforeseen reasons.

【8】汽车工业。泰国在工业化过程中成为东盟最大的汽车市场。曼谷东南100多公里的罗勇府是泰国重要的工业基地，已成为东南亚汽车制造中心。汽车工业已发展成为泰国第一大支柱产业，其产量令其得到“东方的底特律”的昵称。

【8】Automobile industry. As far as industrialization is concerned, Thailand has created the biggest automobile market in the ASEAN group in Rayong Province, 100 kilometers southeast of Bangkok. This has become the major industry-base for the country, and the manufacturing center for automobiles in Southeast Asia. The automobile industry, as the backbone industry of Thailand, has earned the country the reputation of “Oriental Detroit”.
 

【9】东部经济走廊。“泰国4.0”战略的一部分，在泰国东部沿海的北柳、春武里和罗勇3府，通过大力发展基础设施、实行一系列投资优惠政策鼓励高附加值产业发展。泰国希望将“东部经济走廊”打造为高科技产业集群区,如新型汽车、生物科技、智能电子、医疗保健、机器人、数字产业等。

【9】EEC. The Eastern Economic Corridor (EEC) Development Plan under the scheme of Thailand 4.0 aims to build the infrastructure of the country and provide investment incentives to drive the country’s investment in uplifting innovation and advanced technology in the 3 Eastern Seaboard provinces, namely Chachoengsao, Chonburi and Rayong. The encouraged industries are: new types of cars, biotechnology, smart electronics, healthcare, robotics, and digital manufacturing – in order to establish the high-tech industrial cluster for EEC.

【10】泰中罗勇工业园。罗勇府的泰中罗勇工业园是中国首批境外经济贸易合作区之一，也是首家在泰国开发建设的中国境外工业园区。

【10】Thai-Chinese Rayong Industrial Park. This Park includes the first batch of Overseas Trade and Economic Cooperation zones and it is the first Overseas Industrial Park of China being developed in Thailand. 

说明：本文节选自《一带一路视野下的东盟十国：文化教育与商业机遇B & R, AND ASEAN, the culture, education and business opportunities.》第一章第五节 （厦门大学出版社2019年12月第一次出版，ISBN: 978756157654-0。中英文双语。经两位作者许可发布，供广大读者研讨。）